Pimm’s was born in London in 1840, when James Pimm created the spirit to aid digestion of oysters. Pimm’s went on to be sent to the edges of the empire and was served at Queen Victoria’s lunches. Today, you can find Pimm’s at Wimbledon, where it’s been served for over 50 years. Whether you’re planning a picnic or a BBQ, Pimm’s is perfect to share with friends and family. The famous No.1 Pimm's Cup, a gin based liqueur is the basis of this ready to drink beverage. Mixed long with lemonade & dry ginger ale, the balanced drink is ready to serve over ice.